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19 Results for Brand & Culture
Future Focused: Issue 64
A New Lens For Leading Organizations In a challenging, complex and competitive environment, business leaders everywhere are united by a common desire: to anticipate the future and act on it now. At Steelcase a team of 43 WorkSpace…
Tags: Brand & Culture, Collaboration, Economics of Wellbeing, Mixed Presence, Technology, VideoFiled under: 360 Magazine, Featured Articles
Q&A with Jim Hackett: Issue 64
Steelcase celebrates its 100th anniversary this year, and president and CEO Jim Hackett has been with the company for almost a third of that time, 31 years. In that span Steelcase has transformed itself from traditional manufacturer to…
Tags: Brand & Culture, Business, Innovation, TechnologyFiled under: 360 Magazine, Q & A,
Perspectives: Issue 64
Meet some of the people who contributed information and ideas to this issue. John Hockenberry Journalists typically view the world through the lens of here and now, but four-time Emmy Award winner and three-time Peabody Award winner John…
Tags: Arts, Brand & Culture, DesignFiled under: 360 Magazine, Featured Articles,
Telus: Case Study
TELUS is a leading telecommunications provider in Canada. Like many organizations in its industry, TELUS has grown dramatically in recent years, both organically and through strategic acquisitions. Newly merged organizations need to leverage economies of scope and scale…
Tags: Brand & Culture, Collaboration
Vodafone: Case Study
Orchestrating the transition to an new organizational culture and work environment. Companies everywhere are scrambling to adapt to a more global, mobile, and collaborative business model. Few companies, however, are taking advantage of these changes like Vodafone, the…
Tags: Brand & Culture, Collaboration
Accenture, Houston: Case Study
Like other companies, Accenture wanted to address the empty office issue, but they wanted to do more. The workplace, they reasoned, should exemplify the high performance the company is known for, and actually help people attain higher levels…
Tags: Brand & Culture, Collaboration, Design, Interconnected Workplace, Real Estate Utilization
Allison & Partners: Case Study
Allison & Partners, one of the fastest growing public relations firms in North America, was bursting at the seams of its New York offices. It needed a new workplace that would further the agency’s workstyle of open communication…
Tags: Brand & Culture, Collaboration, Professional Services
Brand, Culture and the Workplace: White Paper
Which comes first — the culture or the brand? Steelcase WorkSpace Futures In today’s hyper-connected, ever- flattening world, it’s almost become a question not worth asking. Coexisting in a chicken/egg, yin-and-yang relationship, an organization’s brand and culture shape…
Tags: Brand & Culture, Workspace Futures
“The market defines your brand”: Issue 56
How Steelcase uses space to reinforce its culture and brand Not long ago, Paul Siebert went around the North America, asking a simple question to every architect and designer he met: What do you think of Steelcase? The question was central…
Tags: Brand & CultureFiled under: 360 Magazine, Featured Articles,
Lessons Learned: Issue 56
Architects, designers, Steelcase researchers, and other workplace planners agree there are essential steps to leveraging the brand, culture, and space of any organization: Stay authentic to the brand and culture. The workplace is where the organization lives what…
Tags: Brand & CultureFiled under: 360 Magazine, Lessons Learned,
Q & A: Marty Festenstein: Issue 56
On branding, design strategy Marty Festenstein is a nationally renowned interior designer with 28 years in practice with firms including Gensler, ISD, and Nelson, where he is currently a managing principal of the Chicago office. Heir to a creative family…
Tags: Brand & CultureFiled under: 360 Magazine, Q & A,
Trends360: Issue 56
Name This Brand The world may be flat, but some of the biggest brands are still unheard of on the flip side of the globe. For one example, China National, otherwise known as PetroChina, is the world’s largest…
Tags: Brand & CultureFiled under: 360 Magazine, Trends360,
Sustainability Spotlight: Issue 56
TOMS Shoes was founded in 2006 when American traveler, Blake Mycoskie, befriended the children of an Argentine village. Wanting to help, he created a company that would match every pair of shoes sold with a pair given to…
Tags: Brand & Culture, Sustainability SpotlightFiled under: 360 Magazine, Sustainability Spotlight,
Atoms & Bits: Issue 56
Let Us Collaborate!! Did you know that “finding a place to meet” is one of the biggest time wasters for workers? 70% of employees report losing up to 15 minutes a day looking for a place to collaborate…
Tags: Brand & CultureFiled under: 360 Magazine, Atoms & Bits,
PricewaterhouseCoopers: Case Study
As baby boomers and older traditionalists (now in their 60s) delay retirement and stay on the job, they’re rubbing shoulders with Generation Xers, most of whom are in their 30s, and the newest members of the office staff,…
Tags: Brand & Culture, Real Estate Utilization
Rich Foods: Case Study
The Rich Foods brand values are all about “food, family and fun” and they wanted their space to reflect their brand and support their culture. Their Buffalo, NY space is designed to be flexible within a constantly changing…
Tags: Brand & Culture, Video
Smith Carter: Case Study
The ground-breaking head office project of the Winnipeg engineering and design firm Smith Carter grew out of its business strategy. Smith Carter’s leadership recognized the need to develop specialized and high-margin expertise to win the engagements it coveted…
Tags: Attract & Retain, Brand & Culture, Professional Services
Seventh Generation: Case Study
Seventh Generation, a leading marketer of non-toxic and environmentally safe household products, was growing quickly and decided to move to a new facility where all their employees could work under one roof. The company wanted to create a…
Tags: Brand & Culture, Energy & Environment
Agnew Moyer Smith Inc.: Case Study
After more than 20 years of business, communication design firm Agnew Moyer Smith (AMS) was beginning to fight its space. Designed at the beginning of the computing age, the workplace didn’t support current technology-or the collaboration, communication and…
Tags: Brand & Culture, Professional Services
